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Collaborate closely with Senior Vice President of Sales, Senior Vice President, Events, Media and Marketing Services, Chief Product Officer and Chief Financial Officer to develop and implement plans that align with company objectives.
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The Director of Marketing at Pomelo will lead our marketing function and work to accelerate our growth, focusing primarily on the acquisition of new users in a social and community-first marketing model, with responsibility across the full stack of marketing: performance & media, brand & product, content & community, lifecycle & growth.
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Related: ecommerce, e-commerce, digital marketing, marketing assistant, marketing coordinator, marketing specialist, marketing analyst, product associate, product analyst, ecommerce specialist, ecommerce clerk, ecommerce coordinator, ecommerce merchandising, ecommerce assistant, ecommerce analyst, e-commerce analyst.
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The primary responsibilities include a focus on the RFP (request for proposal) process, project management, leading and supervision of the IMT (Integrated Marketing Team) building consumer campaigns to drive omni-channel retail marketing activations, and leveraging consumer insights, data and analytics to drive growth.
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Execute online media, email acquisition, affiliate marketing including and marketing automation systemDeliver ROI focused measurement reportingBudget Management & PlanningDevelop annual and quarterly regional field marketing plan and budget that aligns with regional sales, product marketing, and overall corporate objectivesOverall responsibility for planning, spending, accruing and reporting assigned field marketing budget.
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The ideal candidate will be a talented and driven individual with a passion for digital marketing, content creation, and social media strategy. As our Content Marketing Expert, you will be responsible for helping our members with their content marketing efforts.
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Product, finance, marketing, legal, and others. Create new reporting and dashboards, data infrastructure, and queries to track key marketing metrics across multiple data sources leveraging SQL, R/Python, Looker, Tableau, and other visualization tools; monitor for changes in trends, share insights and make recommendations.
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Create content for omni-channel marketing efforts in support of the product portfolio and new product initiatives with an eye toward segment-specific value propositions, market benchmarks, and product differentiation.
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Collaborate with the Marketing Brand Studio team (Director of creative & content, Senior Brand Manager, creative designers, and web developer) and other marketing disciplines including demand generation, product marketing, and partner programs.
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The Marketing Coordinator will represent the company in a professional and positive manner. The Marketing Coordinator will execute day-to-day operations in support of the business leader(s) for a business unit, market unit, business unit or functional department.
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You'll lead the content development process for Soccer.com social channels, collaborating with digital marketing colleagues, in-house photo/video producers, and external partners, to create social-first creative assets that effectively bring to life Soccer.com brand initiatives and product marketing campaigns in social.
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Marketing Design, including emails, social media content, and presentation design. As a key member of our team, you will be involved in various aspects, including UX research, user testing, visual design, web and mobile app design, as well as presentation and marketing design.
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From product management to program management, from sales enablement to sales operations, from product marketing to strategic communications, our division services both internal and external customers in support of NBCUniversal’s $10B+ annual advertising business.
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You will be focused on live ops systems and engagement drivers, in an integral role leading development and product strategy for our title. Our studio is looking for a Product Management Lead, Live Ops who is incredibly passionate about making games and bringing exceptional entertainment to millions of players.
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As a Marketing Database Coordinator, you will join a team of business developers, marketing and database professionals who integrate to proactively manage data within our industry focused client relationship management system (CRM) Deltek Vantagepoint and image library database, OpenAsset.
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product marketing jobs Title: content marketing Company: Salesforce
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Virtual Reality Job Interviews
With the advent of desktop computers, the arduous task of scouring through weekly job classifieds became a thing of the past. The mid-1990s brought about a new era where job seekers could easily search and apply for jobs online. The introduction of AOL's Instant Messaging feature provided an even faster means for employers and candidates to communicate and schedule interviews. As smartphones became more pervasive in the early 2000s, hiring managers increasingly used phone calls for screening and interviewing candidates. Despite this trend, over 80% of interviews still took place in person.
A Potential TikTok Ban?!
As you may already know, there has been a lot of talk lately about the possibility of a TikTok ban. While this has not yet come to fruition, it's important to consider the implications this could have for businesses and recruiters who rely on TikTok as a platform to market their brand, recruit new talent, and connect with their audience.
The Effects of Workplace Racism and Sexism
One day it's a covert statement to a mother returning to work after maternity leave. Another day it's a lingering gaze at an employee enjoying a culturally rich meal. These microaggressions (or sometimes macroaggressions) can take an employee from a confident, high-performer to one that feels insecure being themselves at work. Your employees engage with people with different ideas and feel most comfortable and valued when they can work without losing their cultural, racial, and gender identity. While most employers know this, why have workplace racism and sexism often been neglected?
When Rage Applying Strikes: How to Identify Unserious Candidates
As the job market remains highly competitive, we have seen a surge in "rage applying." This is when candidates apply to multiple jobs, often without considering whether they are truly interested in the role. Rage applying goes hand-in-hand with quiet quitting. Often, employees want to entertain the thoughts and feelings of leaving their job, but they aren't necessarily serious about leaving yet. Meanwhile, other employees engaging in this trend are actually trying to find a better role. As a recruiter, it can be hard to identify who are the real applicants in a sea full of quiet quitters, but understanding rage applying and identifying red flags will certainly help.
How to Increase Job Ad Exposure
In today's competitive job market, writing quality job ads is critical for attracting top talent to your organization. While networking and candidate referrals are prime real estate for finding qualified candidates, nothing beats the tried-and-true method of writing an extraordinary job ad. But while writing a great job ad is the first step, what's more important is increasing visibility. You could have the most detailed, well-written ad on the internet, but if no one sees it, then you are wasting time (and potentially money!). Employers often believe that job boards are the root of the problem, but you can learn how to increase job ad exposure by tweaking a few steps of your recruitment process.
How to Navigate Hiring Out of State
The job market has shifted significantly in recent years. The accelerated adoption of technology has not only pushed many companies into remote working arrangements but also increased the availability of supporting tools and technologies (i.e., video conferencing and collaboration software).