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The Global Consumer Insights department at Mattel, Inc. is looking for a Sr. Analyst with qualitative and quantitative research experience. With the support of your manager, executing qualitative and quantitative research projects, including product development, inspiration and innovation research, brand strategy, communication and packaging research, usability research, and preference testing for Mattel brands.
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Lead strategic planning and media mix exercises including deck creation, budget and channel allocation, target audience development, and competitive insights. - Manage media planning and buying for both offline (TV, OOH, radio, print) and online media (programmatic, CTV/OTT, online video, audio, display.
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Based on project needs and area of expertise, provides consultation to other projects on statistical analysis techniques (e.g., sampling, random assignment, application scoring and weighting) or qualitative research techniques (e.g., focus groups, content analysis, ethnography.
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15+ years of experience in Management Consulting, Strategic Planning, Business Development, Market Research, Investment Banking, Private Equity, or a related field. The Vice President, Analytics and Strategy is a member of the Ariat leadership team and brings a track record of managing successful global initiatives and proven experience in strategic and business planning.
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Conduct qualitative research, including interviews, usability testing, ethnographic studies, and other methods to gather deep insights into user needs and behaviors. Your primary focus will be on qualitative research methods to uncover deep user insights, which will inform design decisions and product development.
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The Intern will learn to work closely with our HQ Category & Shopper Insights and Customer Strategic Planning Teams as well as our data vendors (IRI & Numerator) to understand the market dynamics through data, looking at different metrics that are driving the current trends, and developing actionable insights to persuade change in the market.
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The combined firm is committed to being the world's leading independent investment research firm with ~90 global analysts, authoring in-depth qualitative research on 1,600+ companies.
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Quantitative and qualitative research skills or willingness to learn skill (e.g., research design, survey development, community engagement studios/focus group design and facilitation, data analysis and interpretation, etc.
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A strong interest in analyzing and interpreting structured and unstructured data, drawing conclusions, and building strategic insights based on quantitative and qualitative research.
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Lead both qualitative and quantitative research efforts, ensuring a data-driven approach to insights that fuel product innovation and differentiation. Collaborate with data analysts to blend UX research with quantitative insights for a holistic view of the user experience.
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We are seeking a highly skilled and experienced Strategic Occupancy Planner specializing in master planning support for labs and office space to join our dynamic team at a leading tech company.
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This position provides support for qualitative and quantitative research projects in health services research, health policy, public health, epidemiology, medicine, or related disciplines under occasional guidance.
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Reporting to the Marketing Insights Manager - Enterprise Solutions, this role will support and manage Market Research initiatives, driving Digital Product, Brand, Marketing, Customer Experience, Event, and Program strategy for the Residential business.
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To accelerate and expand its efforts, CRISPR Therapeutics has established strategic partnerships with leading companies including Bayer and Vertex Pharmaceuticals. Since its inception over a decade ago, CRISPR Therapeutics has transformed from a research-stage company advancing programs in the field of gene editing to a company with a diverse portfolio of product candidates across a broad range of disease areas including hemoglobinopathies, oncology, regenerative medicine, cardiovascular, and rare diseases.
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Proven ability to conduct various research techniques, such as ethnography, surveys, interviews, and advanced data analysis, to derive actionable insights for user experience design. 5+ years of experience or equivalent expertise in generative and evaluative user experience research, with a strong focus on both quantitative and qualitative research methods.
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qualitative research insights strategic planning jobs Company: Marvin
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