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The candidate will work on a team with members that have a deep understanding of various marketing automation tools and modules, including Salesforce Marketing Cloud Engagement (ExactTarget), Salesforce Intelligence (Datorama), Salesforce Personalization (Interaction Studio), Salesforce Data Cloud, Adobe Experience Manager (AEM) Digital Asset and Content Management, and integration of AEM with Salesforce Marketing Cloud.
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Skilled at pillars of an integrated marketing plan, including social media/influencer marketing, e-mail marketing, content marketing, advertising, sales promotion, events/production and public relations.
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2+ years of experience in B2B marketing, ideally within a SaaS or tech startup environment. As our first marketing hire, you have the chance to become the storyteller, brand ambassador, performance marketer and community builder rolled into one.
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Craft and implement a B2B marketing strategy that aligns with our sales efforts and product roadmap, focusing on SMB accounts. Demonstrated success in developing and implementing brand storytelling and strategic marketing initiatives, especially for products that have scaled from 0 to 1.
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Develop a comprehensive suite of marketing materials, including playbooks, case studies, and sales enablement tools, to support the sales process and customer journey. You'll develop and drive the execution of strategic marketing initiatives for brand awareness, customer acquisition, and revenue growth.
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Own execution of all marketing acquisition channels, including, but not limited to: organic channels, partnerships, Google, LinkedIn and other social media, email campaigns, events and public relations.
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As part of the Channel/Customer Marketing Team, the Channel Marketing Manager will work to execute the BBC Marketing strategy within priority channels and key strategic retail accounts.
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Sr Director, Global & NA Entertainment & Influencer Marketing - Tommy Hilfiger. We are in search of an experienced Senior Director of Global and North America Entertainment & Influencer Marketing based in New York. This individual will lead our Global and North America Talent Management teams and report directly into the VP, Entertainment & Influencer Marketing.
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Collaborating closely with the Director of Influencer Marketing, you'll actively contribute to expanding our influencer capacity, setting and achieving EMV targets, and meticulously tracking influencer campaign data.
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7+ years of experience in marketing demand generation and B2B marketing role in B2B tech / startup, preferably with experience in both enterprise sales and PLG. As a Campaign Manager, you will be responsible for planning, executing, and managing marketing campaigns to drive funnel velocity and customer engagement, including ideation, market research, target audience segmentation, ad and creative development and execution (in coordination with the Creative Director), digital marketing campaign performance and tactical recommendations.
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This candidate will play a critical role on the B2B Marketing team at Foursquare, pushing forward the marketing strategy, creating momentum for lead generation and advancing our brand perception.
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Partner with HTML email coding partner to execute email builds (timeline, coding guidance, Salesforce Marketing Cloud (SFMC) content builder, pre-deployment QA testing, etc.) Project manage e-mail marketing programs using the CRM Email Briefs and Workfront management tool and maintain the e-mail SmartSheet marketing calendar.
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Prior experience in Strategic Marketing, Forecasting, Corporate Strategy, and/or Market Intelligence. The Strategic Marketing Analyst is responsible for market insights and actionable intelligence for one of Weatherford’s three product segments – Drilling and Evaluation, Well Construction and Completions, or Production and Intervention.
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Influencer Marketing Manager, MR ResponsibilitiesSpearhead Meta Quest's global creator-centric community strategy across Facebook, Instagram, Twitter, YouTube, TikTok, Discord, Reddit, Twitch, and other relevant platforms to identify and cultivate Creators from or MR/VR audience.
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Demonstrated success in managing and coordinating regional and global campaigns and projects with agency partners that showcase 360 Entertainment and Influencer Marketing tactics. Bachelor level education in Marketing, Business, Talent Management or other related fields (or comparable years of in-depth work experience in Talent Mangement, Influencer Marketing or Entertainment.
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marketing job Company: Balanced Action Marketing Firm
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