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In-depth knowledge of various marketing disciplines, including research, SEO, social media marketing, email marketing, copywriting, e-commerce, advertising, content marketing, digital marketing, and marketing automation.
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Plan and execute all digital marketing, including SEO/SEM, Affiliate, Direct /Loyalty Program, Remarketing, blogs, Cart Retargeting, Mobile Apps and PR marketing database, email, social media and display advertising campaigns.
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Create and manage all digital marketing campaigns, including email marketing, social media, online advertising, SEM/SEO, and more. Strong understanding of digital marketing channels, including email marketing, social media, online advertising, SEM/SEO, and more.
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Collaborate with cross-functional teams to execute digital/media on air media and marketing campaigns, including events , promotions, SEO, SEM, social media, and email marketing.
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Solid understanding of digital marketing channels including SEO, SEM, social media, and content marketing. - Manage the performance marketing efforts including paid search, display advertising, and social media advertising.
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Optimise Digital Channels: Lead the optimisation efforts across all digital channels including but not limited to search engine optimisation (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and display advertising.
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Drive demand generation with the production of SEO-optimized content including lead magnets, case studies, website copy, product content, paid search ads, thought leadership, social media posts, blogs, and email copy/nurture sequences.
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Works closely with marketing colleagues to develop channel strategies for managed services across content, events, PR, social media, email, and sales enablement. Understanding of core marketing tactics required (ideally SEM, SEO, Content Marketing, Email Marketing, Digital Advertising, Direct Mail, Sales Enablement.
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Experience in digital marketing/advertising landscape including social media, SEO, email marketing, Paid Social, programmatic, PPC campaigns, and Websites. - Manage digital team across all offices including graphic design, web development, digital advertising, SEO, social media.
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Digital Marketing and Customer Acquisition: Lead the development and execution of digital marketing campaigns across various channels, including search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, and affiliate marketing, to drive customer acquisition, brand awareness, and customer loyalty.
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Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. ● Must have experience marketing on all social media channels (FB, Instagram, TikTok, etc.
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Partners with General Managers and the Regional VP to understand the construct of their performance goals to implement appropriate marketing and advertising solutions, including the use of traditional and digital advertising; affiliate marketing, website, SEO/SEM, social media, print, radio, TV, outdoor, email marketing, and other tactics.
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Manage a team of FTE & contractors including a PPC Manager, Social Media Manager, Content & Events Specialist, and Industry Relations Manager. Lead Search Engine Optimization (SEO) initiatives to enhance organic search results.
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Highly skilled in media buying, PPC, SEM, SEO, email, and social media marketing best practices. Own, test, and optimize messaging and marketing channel mix of email, digital advertising, SEO, webinars, social, events, paid media, and more; Identifying and testing new channels as needed.
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Knowledge of digital marketing concepts (e.g., content strategy, email marketing, SEO, PPC, social media). Update digital media on customers' websites, editing images when necessary.
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