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Proven experience in digital marketing including SEO, SEM, marketing automation, email, Google Ads, social media ads, and Google Analytics. We are seeking an experienced, highly motivated self-starter to join our marketing team as a Digital Marketing Specialist.
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Lead Generation: Design and implement effective lead generation programs and campaigns that utilize a mix of digital marketing tactics, including SEO/SEM, email marketing, PPC advertising, and content marketing, to attract and convert targeted audiences.
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Manage and optimize multiple sales channels (such as email, Facebook ads, onsite placements, SEM, content marketing, digital video, print collateral, influencer/partnerships etc.
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Monitor and analyze the effectiveness of our digital marketing using various metrics and tools, such as Google Analytics, HubSpot, SEO/SEM, email marketing, and social media analytics.
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Familiar with digital marketing campaign execution (banner ads, SEM/paid social, email marketing) Alloy is looking for a Program Manager who has the ability to balance creativity with structure, is a great communicator and a consummate problem solver, and eager to jump in on a wide variety of projects — from website redesigns, mobile apps, digital marketing campaigns and more.
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This role encompasses a wide range of responsibilities, including but not limited to digital advertising, social media engagement, email marketing, search engine optimization (SEO), search engine marketing (SEM/PPC), web strategy, graphic design, and analytics tracking.
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Knowledge in key areas of digital marketing, including SEO, SEM, social media, content marketing, email marketing, and a thorough understanding of social medial and web analytics (with experience utilizing Google Analytics being a plus) is a required.
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Experience in B2C social media, Google Ads/Analytics, email campaigns, paid web campaigns, and SEO/SEM: 1 year (required). Assist our vendors and partners in the development and implementation of marketing strategies, including branding, press releases, events, digital marketing, both paid and organic, community, and public relations.
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Campaign Management: Plan, execute, and monitor marketing campaigns across various channels, including digital, PPC, email, social media, print, TV, radio, outdoor, SEO, direct mail, PR, and tradeshows.
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Digital marketing tactics (i.e. email, SEO, SEM/display ads, paid and organic social, etc.) pitching, research, scoping, brand strategy, SEM/Display, paid/organic social, conversion rate optimization/UX, and analytics/reporting) and leading others to do the same.
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Oversee and assist in the execution of SEO, SEM, paid search, email marketing and paid social media efforts increasing conversions and lead generation. This position is responsible for all digital marketing activities providing an effective integrated strategic marketing program to grow awareness and demand for the JCB Brand.
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Proficiency in digital marketing platforms, including LinkedIn, Google Ads, Facebook Ads, email marketing tools, CRM and marketing automation systems. Plan and implement targeted social, influencer, email, and digital marketing campaigns aligned with brand objectives across diverse channels such as web, SEO/SEM, PPC, retargeting, and paid social.
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Advanced knowledge of social media, paid and organic ads, SEO, SEM, email marketing, and content marketing. · Certifications in digital marketing (e.g., Google Ads, Google Analytics, HubSpot.
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Develop and execute digital marketing strategies included but not limited to SEO, SEM, email marketing, social media marketing, content marketing, and online advertising.
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We are looking for an entrepreneurial, results-driven Senior Digital Marketing Strategist with proven experience developing and executing comprehensive digital strategies, including: paid search (SEM/PPC), programmatic display/video, paid social, e-mail marketing and/or SEO campaigns, along with cross-functional experience in social media management, marketing and/or branding.
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