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Working knowledge of Digital Marketing Channels (at least CPC Paid Search and Programmatic Display) and understanding of different marketing attribution methodologies (rule-based attribution, multi-touch attribution, Media Mix Models) and enterprise-level digital analytics platforms (e.g. Adobe Analytics, Google Analytics, etc.
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Montvale NJ Jobs, Search Engine Optimization Specialist, Search Engine Optimization, SEO Best Practices, PPC Campaigns, WordPress, Excel, Google Webmaster, Google Analytics, Video Optimization, Social Media Optimization, Web Analytics, HTML, Google AdWords, Paid Advertising, Remote, Work From Home, New Jersey Recruiters, Information Technology Jobs, IT Jobs, New Jersey Recruiting.
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Manages client digital marketing budgets and makes decisions on budget allocation across all paid platforms including, but not limited to, Google AdWords, Google Display Network, Facebook Advertising and Twitter Advertising.
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For various internal audiences with varying levels of understandingExceptional data visualization skills to translate marketplace, internal and paid data into reporting and actionable insights, specifically Tableau or Power BIExperience creating recommendations to attract search engine traffic utilizing tools such as Ahrefs, SEMRush, Google Search Console, Google Keyword Planner, Google Looker Studio, Google Analytics, etc.
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5+ Years experience in Analytical Tools (Google Analytics, Web trends, Omniture), Search Engine Desktop Tools (Google AdWords Editor, Bing Ads Editor). Other Programmatic functions, Paid Search, Paid Social, Ad Operations, Digital Analytics or Digital Planning or client-side roles may also be considered for high qualified candidates.
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Paid media planning and implementation of campaign tracking and reporting within platforms (Google Ads, Meta, TikTok, etc) as well as use of Defero’s primary reporting tool called TapClicks.
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Functional command of search engine marketing, search engine optimization techniques and Google Analytics. Collaborate with Digital Media Coordinator, Graduate School to ensure paid marketing aligns with organic marketing content.
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This role primarily focuses on executing and analyzing digital media campaigns with an emphasis in paid search and including but not limited to: display, remarketing, SEO, web analytics, content strategy, and merchandising.
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Experience creating recommendations to attract search engine traffic utilizing tools such as Ahrefs, SEMRush, Google Search Console, Google Keyword Planner, Google Looker Studio, Google Analytics, etc.
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You have 2+ years of media buying experience (preferably in a digital agency) and are savvy with the tools of the trade (Facebook Ads Manager, Facebook Business Manager, YouTube, Google Search, Google Display Network, Google Analytics.
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Specialties: Digital Strategy, Paid Search, SEM, PPC, CPA, Google Analytics. Modco Media, a leader in digital media, is seeking a highly motivated and ambitious Director, Paid Search with expertise in Search Engine Marketing, PPC and CPA knowledge to manage a team and client(s) portfolio.
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GroupM Nexus brings together 9,000 practitioners globally across ad ops, addressable content & TV, AI, commerce, programmatic, search and social, among others, to deliver transformational outcomes across digital channels and platforms and create exciting new career paths for our people.
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Expert ability with paid search, display, retargeting, buying, marketing automation, e-commerce, landing pages, conversion, programmatic media optimization, and delivery of exceptional performance-oriented digital campaigns.
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Our paid digital media campaigns range from paid search, paid social, programmatic, to video placements and range from small to large advertising budgets. Maintains a high level of expertise across all paid media platforms, including but not limited to paid social, paid search and programmatically placed media.
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You will be expected to be the team’s strongest programmatic trader and should be a source of expertise and point of escalation for all aspects of the execution of a programmatic campaign including implementation, optimization and inventory, and audience strategy.
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