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Use tools, including Google Analytics, heat maps, keyword relevancy tools, web quality assurance software, search engine optimization, and user data, to recommend new content development, and promotions, and which content to sunset based on inactivity.
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Our full range of digital advertising solutions also includes social, e-mail, search engine marketing and search engine optimization along with geo and behavioral targeting and re-targeting platforms.
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The website manager uses web analytics to guide strategic planning for content and positioning and uses best practices for information architecture, content strategy, navigation, multimedia, search engine optimization, and accessibility.
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Develop and implement strategies to drive patient acquisition and engagement through digital channels, such as search engine marketing (SEM), search engine optimization (SEO), social media marketing, email marketing, and online advertising.
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Emphasize a multi-channel approach, including social media, search engine marketing (SEM), search engine optimization (SEO), email marketing, influencer partnerships, and content marketing.
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Oversee SEO strategy to improve the brand's visibility in search engine results. Deep understanding of business optimization and the ability to lead cross-functional teams. Work with the retention manager to oversee loyalty programs, personalized offers, and post-purchase engagement strategies to retain customers.
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Work with your assigned team to assist in the execution of online marketing strategy, including but not limited to interactive search engine marketing, search engine optimization, affiliate marketing, and web development for our clients.
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Work with retention manager to Implement automation for abandoned cart emails, welcome sequences, and other relevant triggers. Work with the retention manager to develop personalized and segmented email campaigns to nurture leads and retain customers.
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Demonstrated experience leading digital marketing programs and content development, including but not limited to website, search engine optimization, social media, and email marketing.
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You will also create strategies to develop and enrich content to boost brand awareness and interest in Sloan products while ensuring content supports search engine optimization (SEO) goals, brand standards and guidelines, and legal compliance requirements.
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Works with agency partners to manage Search Engine Optimization (SEO) and Search Engine Marketing (SEM) to position Komar websites among industry leaders. Proficient in the Adobe Creative Cloud: Photoshop, Illustrator, InDesign, and Adobe Premiere Pro.
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Position will leverage expertise in digital marketing to devise and implement comprehensive strategies that encompass search engine optimization (SEO), pay-per-click advertising (PPC), social media marketing, content marketing, email marketing, and other relevant digital marketing channels.
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Keywords:Chicago IL Jobs, SEO Specialist, Search Engine Optimization, SEO Best Practices, PPC Campaigns, Social Media, Local Search, Video Optimization, Web Analytics, Google AdWords, Chicago Recruiters, Information Technology Jobs, IT Jobs, Chicago Recruiting.
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Language SkillsStrong command of English languageKnowledge, Skills and Ability Requirements Digital Marketing and Search Engine Optimization (SEO):Understanding of digital marketing strategies including SEO, Search Engine Marketing (SEM), social media, and display advertising.
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Contributions to search engine optimization (SEO) analysis projects. Previous analysis with digital marketing channels (e.g. social, programmatic, search) and digital marketing platforms such as Meta Ads and Google Ads.
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