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Use audience, channel, and performance data to inform conception and creation of digital content calendars, channel strategies, and a suite of on-brand marketing content aligned to channel strategy and buyer stage, including web copy & landing pages, web articles, blogs, e-mails, advertising, case studies, social/sharables, tip sheets, infographics, multimedia scripts, as well as reports and other longer form lead gen magnets.
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Experience with search-engine optimization (SEO) strategy and application to content development. Experience with creating content strategies for and managing content on enterprise channels, like enterprise CMS (e.g. Sitecore, AEM), Marketing Automation (e.g. Pardot, Eloqua, Marketo), Paid Media and Organic Social platforms (e.g. Google, LinkedIn, Instagram, YouTube.
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Expert ability with paid search, display, retargeting, buying, marketing automation, e-commerce, landing pages, conversion, programmatic media optimization, and delivery of exceptional performance-oriented digital campaigns.
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Experience creating and applying customer-centric, data-driven content strategy, channel strategy and demand funnel to create editorial calendars with different types of digital-first, consistent, engaging brand & marketing content and communications across channels to meet goals.
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This involves partnering with global, regional, and segment marketers, digital marketing & channel strategists, corporate communications leads, integrated marketing communications leads, and brand owners to create data-driven content strategies aligned to business goals.
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We also offer other benefits like paid time off, financial and savings programs, 401k, and access to our employee assistance program and other discounts. Continue your search for Executive positions.
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Versatile understanding of all forms of digital marketing, including Content marketing, email marketing, affiliate marketing, social media marketing, friend referral marketing, conversion optimization, landing page optimization, paid marketing, retargeting, etc.
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Implement and monitor effective Search Engine Optimization (SEO) and Search Engine Marketing (SEM) strategies, to improve organic and paid traffic to the company’s website. Consult on paid search campaigns, developing appropriate tags and triggers to measure conversions.
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8-12 years of experience in data-driven, consumer-focused performance marketing specifically in building multi-channel and cross-channel strategies, particularly Paid Search and Paid Social within a pure play e-commerce business.
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Analysts, Media Analytics at Merkle support the SEM, SEO, Media Services and Paid Social teams by providing campaign analytics that inform further insights and optimization. Familiarity with least one digital marketing channel (Paid Search or SEM, Organic Search or SEO, Paid Social, Earned Social, Display, Email.
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Optimizing copy and landing pages for search engine optimization. Executing tests, collecting, and analyzing data, identifying trends and insights in order to achieve maximum ROI in paid search campaigns.
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As an SEO/SEM Specialist for Rittal LLC, you will be responsible for effectively managing all search engine optimization and marketing activities. We design and manufacture the world's leading industrial and IT enclosures, racks, and accessories, including high efficiency, high-density power management, and climate control systems for industrial, data center, outdoor and hybrid applications.
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Audit paid search campaigns to identify optimization opportunities such as new keyword options, irrelevant search traffic and landing page inconsistencies. Join us as an Associate Campaign Manager, digging into campaign performance data to make recommendations that help drive paid search traffic to our cutting-edge online shopping experience.
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Develop an understanding of Uline product sales and paid search advertising's impact. Collaborate with Campaign Managers to review bidding optimizations within paid search programs specific to product lines.
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Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns. Rise48 Equity is looking for an SEO and Performance Marketing Coordinator who is a SEO/SEM expert to manage all search engine optimization and marketing activities.
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