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Collaborate with Marketing to set the divisional level online and offline marketing strategy and tailor monthly event and promotional plans for the department. Guide the coordination of vendor marketing and co-op requests.
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This B2B Product Marketing Director must have developed and executed B2B demand generation programs that positively impacted the company strategy and associated financial goals. The Product Marketing Director, B2B should have demonstrable experience at marketing planning and delivering integrated, targeted, end-to-end online and offline campaigns – from value proposition developments to generating brand awareness, sales opportunities, and client engagement.
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As the AVP, Media Channel Management you will lead a team of highly talented marketing channel professionals, responsible for developing and executing the paid media and owned channel marketing strategy to drive profitable growth in USAA Insurance products.
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This role demands a visionary leader who blends technical expertise with strategic acumen to develop solutions that empower advertisers to navigate the complexities of today's retail media and digital marketing ecosystem effectivelyResponsibilitiesLead the development and execution of the product vision and strategy for our cross-channel ads measurement solutions including Marketing-mix modeling, Multi-touch Attribution, Sales Lifts, Ghost Ads, Incremental analysis, Casual inference.
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Develop the content strategy and collateral such as Customer stories, Videos, and Brochures and distribute across all relevant social channels (Instagram, TikTok, LinkedIn, FB, Pinterest, Twitter, Reddit etc.
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Lead the function responsible for developing global partner marketing strategy and framework & execution to drive new business pipeline. Braze is looking for a Marketing leader to elevate and execute our partner marketing strategy.
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Manage offline marketing campaigns - analyze opportunities and own the launch of offline campaigns, including first-and third-party events. Optimize CRM strategy - work with the Account Management team and Global Marketing team to scale and optimize email marketing campaigns.
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This includes offline and online marketing, event marketing, community marketing, seminars /webinars, trade shows, content marketing, email marketing, SEO, SEM, and social media campaigns.
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10+ years of relevant work in the creative field with a portfolio of results-driven work that shows diversity of experience across both online and offline marketing. Collaborate with key stakeholders and outside agency partners to set the creative strategy to bring the brand to life across initiatives, channels, and products across web, mobile, audio, social, digital, content, video and experiential.
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Responsible for management meeting prep and presentationCollaborate with global marketing to ensure launches are relevant for the US hair colorist, have strong POD, and the right communication strategy to launch with executional excellence.
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Is looking for an experienced and hands-on Vice President of Marketing to lead all online and offline marketing and strategy and craft the messaging and positioning for our brand and products on a global scale.
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Reporting to the CRM Manager, this is a unique opportunity to join ATG’s specialized customer relationship management team, responsible for engaging a large customer base across 8 US markets and to collaborate closely with local marketing teams to ensure strategy is delivered via CRM initiatives.
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Collaborate with social, SEM, and offline marketing teams to implement SEO tactics designed to meet client's marketing goals. This role involves a great deal of collaboration with design, development, social media, and search engine marketing (SEM) teams.
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Web presence strategy, digital media, social advertising, search engine marketing (SEO/SEM), mobile media and applications, customer relationship management (CRM), customer segmentation, closed-loop marketing (CLM), event/experience marketing, digital analytics, online/offline integration, primary and secondary market research, new product launch.
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Channel Marketing / Field Marketing Growth Manager: Offline Customer Acquisition San Francisco. Help build, lead and manage the BDR and AE teams, leveraging data and insights to coach the team around outreach strategy, ABM campaigns, pricing experiments, qualification, demos, negotiation, and closing strategies (and more.
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A Potential TikTok Ban?!
As you may already know, there has been a lot of talk lately about the possibility of a TikTok ban. While this has not yet come to fruition, it's important to consider the implications this could have for businesses and recruiters who rely on TikTok as a platform to market their brand, recruit new talent, and connect with their audience.
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As the job market remains highly competitive, we have seen a surge in "rage applying." This is when candidates apply to multiple jobs, often without considering whether they are truly interested in the role. Rage applying goes hand-in-hand with quiet quitting. Often, employees want to entertain the thoughts and feelings of leaving their job, but they aren't necessarily serious about leaving yet. Meanwhile, other employees engaging in this trend are actually trying to find a better role. As a recruiter, it can be hard to identify who are the real applicants in a sea full of quiet quitters, but understanding rage applying and identifying red flags will certainly help.
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Building a candidate pipeline through a great internship program for local college students and recent graduates at local universities is a great and cost-effective way to attract and retain top talent. By offering meaningful and impactful work experiences, regular feedback, coaching, and mentorship, you can create a positive internship experience that will make your organization a sought-after destination for future employees. This not only benefits the organization in the short-term but also in the long-term, as you'll have a pool of well-trained and experienced candidates who may be interested in full-time employment once they graduate. Furthermore, building relationships with local universities and college students can increase brand awareness and build a positive reputation for your organization in the local community.
Hiring Transparency
Transparency in hiring refers to the open and honest communication and information sharing that takes place between employers and job candidates. It encompasses all aspects of the hiring process, from posting job descriptions to providing feedback on performance during and after the interview process. In today's job market, hiring transparency has become increasingly important for both employers and candidates alike.