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As CMO, Balsan will be responsible for leading a fully integrated marketing strategy for the eFinancial and Fidelity Life businesses. She previously served as CMO for Endurance Warranty Services and has held marketing leadership positions at direct-to-consumer businesses including Perdoceo Education Corporation and CareerBuilder.com.
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Proficient in marketing tools such as Google Analytics, Meta Ads Manager, Google Ads, and Google Sheets. Collaborate with stakeholders across Growth, Product, Engineering, Data Science, Analytics, and Marketing to improve processes and performance.
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HPBIND Key Words: Campaign Strategy Lead Generation Customer Acquisition ROI Optimization Cross-Channel Marketing Performance Metrics Vendor Management Influencer Marketing Digital Marketing Content Optimization A/B Testing Team Leadership Budget Management Sales Funnel Management Audience Segmentation Brand Alignment Market Research Customer Engagement Creative Collaboration Marketing Automation Data-Driven Insights KPI Tracking Cross-Team Collaboration Marketing Analytics Powered by JazzHR.
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As the Global Brand Strategy Director , you will be at the helm of defining and evolving brand narrative and strategy Tinder - the world's most popular dating app. You will set the strategic direction for Tinder's marketing initiatives, develop brand and product marketing narratives, and create the briefs that spark breakthrough creative ideas.
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Conduct advanced statistical analyses and predictive modeling to identify patterns, trends, and correlations in HR data related to employee engagement, retention, performance, diversity, and other key areas.
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Drive alignment across Growth Marketing, Engineering, Product, Design, Data Analytics, and Marketing teams to deliver on your vision and strategy. Expertise in agile development, defining product requirements and user storiesAbility to work cross-functionally, effectively influencing other teams to align on product strategy to ensure good communication and on-time execution.
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Minimum: 7-10 years in Shopper Insights, Category Management, or CPG Sales Analytics. Experience in using retailer / customer data, shopper insights and analytics to develop compelling retail customer plans ideally in the FMCG/CPG industry.
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Strategy Development: Design and implement influencer marketing strategies aligned with client goals and industry trends. Strategy Development: Develop and implement comprehensive digital marketing strategies that align with client business objectives and industry trends.
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Advanced degree in quantitative analytics field such as Economics, Finance, Statistics, Mathematics, Actuarial Sciences, Operations Research, Data and/or Business Analysis, Data Science or other quantitative discipline and 4 years of experience in data/analytics or functional business experience within the respective industry of responsibility (i.e. P&C, Bank, Finance, Marketing, etc.
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Bachelor's or Master's Degree in Marketing/Advertising, Communications, Journalism, PR, Digital Media & Technology, Data Analytics, Information Technology, Graphic & UX Design, Project Management, Business Administration, or a related creative or technology field.
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Data & Insights: Leverage consumer behavioural data, pattern analysis, predictive analytics, channel performance data, etc., blended with qualitative research to make higher-value decisions faster.
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Videography; Influencing; Social Media; Waterfall Project Management; Programmatic; Paid Search Marketing; Marketing Campaigns; Creativity; Marketing Strategies; Data Driven; Digital Media; Microsoft Office; Group Problem Solving; Search Engine Optimization (SEO); Communication; Google Analytics; Teamwork; Search Engine Marketing (SEM); Digital Signage; Negotiation; Connections Planning; Agency Management.
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As a Senior Data Engineer in the Corporate Strategy Advanced Analytics team, you will partner with others across the organization to enable access to enriched data for analysis and visualization for internal and external stakeholders.
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You will build and maintain relationships with key internal business partners, including Internal Sales, Marketing, Research, and Client Enablement Teams to effectively deliver SSGA and SPDR ETF resources to clients, including comparative analytics, capital markets insights and actionable investment ideas.
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Familiarity with key marketing software, including SEMRush, MS Office, Adobe Creative Cloud Suite, Constant Contact, Google Analytics, Google Ads, Canva, WordPress, and other relevant tools.
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marketing strategy predictive analytics jobs Title: product manager global
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