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Analyzes traffic and keywords using search engine optimization tools to inform content optimization. We are excited to announce that we are hiring for the position of Digital Content Marketing Manager - 100% remote.
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Develop and manage organic search engine optimization strategy to increase non-brand results and enable thoughtful content recommendations for web and digital campaigns. Manage the development and execution of digital marketing awareness and conversion strategies that support growth with all customer segments in alignment with the sales team.
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Cost per sales (CPS), Pay per click (PPC), Cost per Acquisition (CPA), Search Engine Marketing (SEM), Search Engine Optimization (SEO) using tools like Majectic, Google analytics etc.
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Experience with Search Engine Marketing and Optimization strategies. The Digital Content Strategist/Copywriter is assigned to a specific product team. Partner closely with the UX Design team and Product Managers to devise a web content strategy that aligns with the wider goals and consumer journey-and brings to life our brand commitments while delivering a high-value and relevant digital experience for the members we serve.
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Stay abreast of industry trends and emerging technologies to enhance online presence while driving digital marketing initiatives, including social media, email campaigns, and Search Engine Optimization (SEO.
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With the ultimate goal of bringing new client ideas and solutions, the focus is to exceed client expectations through management, oversight, and execution across several digital channels (paid search, social, display, search engine optimization, email, and web.
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Proficiency in SEO Best Practices : Strong understanding of Search Engine Optimization (SEO) principles and the ability to implement them effectively to optimize content for search engines and enhance visibility.
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Search Engine Optimization (SEO) Manager for Direct Energy and Reliant is responsible for ensuring content development aligns with user search habits and optimizes the health of organic website performance.
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Knowledge of Search Engine Optimization (SEO) tactics is essential. The Marketing Specialist must work effectively within cross-functional teams and maintain strong communication with retail flooring group members to facilitate successful digital operations.
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This includes working with various internal and external teams on digital advertising/promotions strategy, search engine optimization, competitive research, dealer communications, promotional and product messaging, nurture marketing, and marketing data analysis.
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Coordinate and/execute multi-channel digital marketing campaigns leveraging search engine optimization (SEO), social, inbound marketing, email, landing pages, lead-generation, automated matrices, and events to drive product/service growth.
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Experience working with SQL or Python Experience with digital data from ad serving platforms (e.g. Google Campaign Manager, Other adservers), campaign planning tools (e.g. Prisma, Lumina, MediaOcean), website analytics software (e.g. Adobe Analytics, Google Analytics), paid search engine marketing data sources (e.g. Adwords, Marin.
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Minimum of 3-5 years of experience in SEO and SEM, including hands-on experience with search engine optimization, digital marketing, content strategy, and social media management.
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Search Engine Marketing SEM / Audience and Search Retargeting / Search Engine Optimization SEO / Social Media Management and Marketing / Digital (Programmatic) Display / Website Development / Live Chat / Email Marketing / PPC and more.
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Develop short-term and long-term marketing plans to meet the needs of the organization and position it for growth, including development and management of multichannel plans, including, but not limited to, advertising schedules (including advertising buys and design), digital marketing campaigns, email marketing campaigns, social media management, and website content management (including search engine optimization.
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