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Extensive experience or knowledge of cloud-based data platform technologies such as AWS, Microsoft Azure or Google Cloud Computing. Conduct data management maturity assessments and identify pain points for including data quality, governance, architecture, analytics, metadata management, master data management.
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Working on SEM / PPC for paid ad platforms including Facebook Ads, Instagram Ads, LinkedIn Ads, Amazon Ads, Google Ads and Google Analytics to build new campaigns, optimize existing campaigns and improve performance for our clients.
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This can include troubleshooting in Adobe Analytics or Google Analytics. At the heart of what PMG does, our AdOps team is responsible for working with our centralized ad server, Google Campaign Manager, in trafficking digital media campaigns for our clients across video, display, and audio channels.
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Oversee campaign buying, management and reporting, including in-depth analytics of reach/frequency, CPA, ROI, ROAS and incrementality with extensive experience with platforms including: Google Analytics, Google Tag Manager, Looker Studio, Google Ads, Meta Ads, Programmatic DSPs (e.g. Trade Desk), RMNs (Roundel, Walmart, Amazon), and Ad Servers.
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Proficiency in Meta Ads Manager, TikTok Ads Manager, and Google Analytics is essential. Utilize tools like Google Analytics and Convert to analyze performance metrics and optimize omni-channel strategy effectively.
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Certification in any of the following: Facebook Blueprint, Google Ads, Google Analytics HubSpot Content or Inbound Marketing, Hootsuite Social Marketing preferred. · In-platform execution experience setting up campaigns in Facebook ads manager, Google Ads, and Google AdWords.
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Specializing in a modern data stack built on Google Cloud and other partner technologies, they empower end users to answer their own questions through innovative analytics solutions. - Expertise in Google Cloud and modern data stack technologies (Fivetran, DBT, Airflow, BigQuery, etc.
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Deep understanding of customer support, sales enablement (Salesforce reporting, lead enrichment, propensity modeling, quota setting, etc) and user behavior data analysis is a plus (Salesforce, Google Analytics, Adobe Analytics, etc.
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Experience with digital data from ad serving platforms (e.g. Google Campaign Manager, Other adservers), campaign planning tools (e.g. Prisma, Lumina, MediaOcean), website analytics software (e.g. Adobe Analytics, Google Analytics), paid search engine marketing data sources (e.g. Adwords, Marin.
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Experience with and/or expert knowledge of most of of the following (including Certifications where applicable): Google Analytics, Google Display and Video 360, Google Ads, Google Campaign Manager, LiveRamp, Amazon DSP, The Trade Desk.
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Handle a variety of data sources such as Salesforce CRM, Pardot, Marketo, BigQuery, Google Analytics 360, Segment, Mixpanel, InfoMatch, Treasure Data CDP, among others. Experience with analytics and visualization tools (e.g., Google Data Studio, Domo, Tableau, PowerBI, Datorama.
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Proficiency in a variety of data analysis tools such as Google Analytics, GTM, Looker Studio, Domo, and a familiarity of digital marketing metrics is required. Proficiency in Google Analytics, Domo, Google Tag Manager, BigQuery and LookerStudio.
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Working knowledge of SQL, Tableau, HTML, CSS, JavaScript, Google Analytics, Cognos, and MS applications. Job Summary:Reporting to the Vice President and Dean of Enrollment, the Director of Enrollment Analytics is a member of the University Enrollment senior management team and understands admissions and financial aid strategies for undergraduate students and how to harness data and analytics to shape, influence, and model enrollment.
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Good knowledge of Contact Center technologies, including IVR, ACD, WFM, CRM integration, chatbots, natural language processing, RPA, and reporting/analytics. Strong knowledge of Contact Center technologies, including IVR, ACD, WFM, CRM integration, chatbots, natural language processing, RPA, and reporting/analytics.
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Our Modern Data Stack is made up primarily of Python, BigQuery, dbt, Looker, Slack, Google Cloud Functions, and of course, Fivetran! Fivetrans internal Analytics team are happy Fivetran customers, and we are looking for a data engineer who is ready to step into that future with us.
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