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Identify new business opportunities aligned to customer and Abbott Nutrition objectives based on category analytics, trends analysis, and insights understanding. Primary responsibilities include translating consumer and shopper insights to actionable retail strategies and presentations across omni: both eCommerce and store outlets.
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Syndicated Data, IRI, Nielsen, Circana, Data Management, Python, R, SQL, Tableau, PowerBI, Strategy, Categories, Analytics, Insights, Statistics, Data Science, Data Analysis, Advanced Analytics, Data Analytics, Consultant, Individual Contributor, CPG, Consumer Product Goods, Consumer Products, Marketing Analyst.
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As an Associate Director of Research and Insights, you will work across the TCCC portfolio, inspiring the strategies and approaches that move the Coca-Cola business into the next realm ofmarketing excellence and consumer experience.
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Develop and execute a comprehensive global photo studio strategy in alignment with the company's overarching e-commerce objectives, leveraging insights from market trends and consumer behavior analysis.
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Spearhead the design and execution of custom qualitative and quantitative consumer research and analysis. The Consumer Insights Analyst will be part of Zurn Elkay's Industrial Design and Insights team.
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Experience working with data: media analysis, media mix models, multi-touch attribution models, digital attribution, consumer research, and shopper insights. We engage consumers through our portfolio of iconic brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO and MEGA, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies.
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Proficiency in quantitative methods such as survey design and development, sampling and analysis including proficiency with SPSS. Proficiency in qualitative research methods such as focus groups and consumer panel management.
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Leverage insights and analytics (both internal and external) for the SDM and SG+ suppliers to deliver solutions against their business and analytical needs along with new supplier product performance such as category and competitive benchmark analysis.
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Fiserv is a world-class data and analytics organization delivering the next generation of powerful data insights and decisioning solutions to financial institutions, fintech, consumer/business credit bureaus, government agencies and merchants.
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The candidate should possess the ability to pursue complex technical issues and innovative solutions in the areas of product, packages, process, mechanistic understanding and consumer insights.
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Consumer Insights, Sr. Manager - Owner Engagement Team We are seeking a seasoned and results-driven Senior Consumer Insights Manager to join our Marketing Content Strategy Team. If you are passionate about transforming data into actionable insights, driving strategic decisions, and have a specific emphasis on consumer persona work, this is an exciting opportunity to make a significant impact on our marketing efforts.
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Enable data-driven operational and financial decisions through predictive insights into tool and process performance, including integration of factory data systems and use of software such as MySQL, Python, R, JMP, and Minitab.
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Foster relationships with Marketing, Consumer Insights, R&D, Finance, and Project Management to lead commercialization of renovation and maintenance projects. Prior experience working in Consumer Packaged Goods (CPG) (forecasting and portfolio management.
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Provide on-going business analysis to identify and prioritize brand-building opportunities by utilizing data-driven insights (e.g., Nielsen, IRI, internal cross-functional reports, consumer research reports, competitive analysis, etc.
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Drive deeper understanding of consumer through implementation and analysis of consumer insights and analytics, leveraging key learnings to optimize brand & product strategy.
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