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Sr Director, Crocs Inc. Influencer Marketing
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- Acting as the leader of Enterprise Influencer Marketing, the Sr Director of Crocs Inc. Influencer Marketing will drive the enterprise influencer marketing strategy to pursue business objectives across Crocs and HEYDUDE globally.
- The Sr Director of Influencer Marketing is a key leadership member within our “internal brand digital agency” and will support our brands’ “close to the consumer” strategies through consumer & cultural understanding, groundbreaking innovation, data-driven decision-making, and global best practice implementation.
- This role drives influencer marketing strategy and KPIs in close partnership with the Crocs and HEYDUDE brand and integrated marketing teams across US, China, Japan, S Korea, India, UK & Germany.
- This role will embody our Crocs, Inc. value of Imaginative Innovation and continue to grow our capabilities as a front-runner in influencer marketing!
- Define the overall global influencer marketing strategy and build best practices to be executed by brand.
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