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Shopper Marketing Manager
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$110,000 - $135,000 a year
Full-time
- The Shopper Marketing Manager position is crucial to our success in developing the strategy for marketing campaigns that accelerate profitable revenue growth via omnichannel shopper programs for retailers and customers.
- Is a true collaborator, sharing resources, and engages in healthy debate
- Develop a shopper marketing strategy across core retailers for our focus brands and hero SKUS. Facilitate a seamless execution of in-store programs and digital activation plans at various retailers.
- Design and execute end-to-end shopper marketing campaigns that seamlessly integrate online and offline touchpoints and ensure consistent messaging and unified approach across all touchpoints.
- Support sales team in planning meetings and understand customer-specific strategies, shopper marketing tactics and develop actionable plans to drive in-store visibility, distribution, conversion and brand experience.
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