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Senior Marketing Manager, Owned Channels
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$138,375 - $169,125 a year
Full-time
- Position Summary:The Senior Manager, Owned Channels, is a critical role on the Home Fragrance business, leading Yankee Candle retail store and DTC strategic direction for our Yankee Candle, WoodWick and Chesapeake Bay Candle Brands.
- This role will report into Senior Director of Yankee Candle and will have a dotted reporting line into the WoodWick/Chesapeake Bay Candle Brand Director.
- The Owned Brand Channel team will provide direction to Communications Design team to translate brand language and key visuals into elevated creative assets leveraged by Retail, DTC, and Digital Marketing teams.
- Work across all key functions – Digital Marketing, Yankee Candle Retail and DTC, Sales, Finance, Legal – as well as centralized support teams to drive profitable sales for Yankee Candle, WoodWick and Chesapeake Bay Candle Brands.
- Partner closely with US brand marketing team Key Responsibilities: Leads execution of Owned Channel activation, adapted from global creative assets.
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