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Senior Manager Retail Media
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- The consumer journey continues to experience unprecedented change and retail media plays a vital role in unlocking full business and omni-channel growth objectives.
- Winning in this environment requires strong expertise in media, understanding of omni-channel commerce, consumer marketing, technology, and analytics.
- Demonstrate strong expertise in media and the evolving retail media eco-system across key channels for Nestle USA (Mass, Grocery, Pure Play, Last Mile Delivery, Club, and Value)
- Partner with cross-functional teams across Marketing, Sales, E-Comm to understand enterprise/scale, brand, retailer, E-Comm growth objectives and translate these priorities into actionable retail media campaigns that drive omni-channel demand and conversion.
- Lead E2E planning for our total portfolio across all key accounts utilizing mix of appropriate tactics that unlock omni channel conversion/ growth and connect to full funnel initiatives
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