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Senior Manager, Marketing Analytics
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- Our partners include Amazon, UPS, USPS, eBay, BigCommerce, Shopify, WooCommerce, and Walmart.
- Leverage advanced data analysis techniques to uncover actionable insights within marketing performance data, focusing on trends and patterns that directly impact the acquisition and conversion of Ideal Customer Profile (ICP) trials; translate findings into strategic recommendations to optimize marketing campaigns and initiatives.
- Expert knowledge of web analytics tools such as Google Analytics, Adobe Analytics, or similar
- Proven track record of working within marketing automation platforms and tools such as Marketo, HubSpot, Eloqua, or similar, as well as Salesforce and Salesforce reporting tools
- In-depth familiarity with BI and data visualization tools such as Tableau, Looker, or similar.
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