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Senior Director, Premium Brand Marketing
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$250
- The Senior Director, Brand & Marketing, will lead brand, marketing strategy, and marketing execution for Marriott Bonvoy Boutiques, Marriott s direct-to-consumer retail business with products marketed under Marriott s hotel brands and Marriott Bonvoy brand notably including established home products like the Westin Heavenly Bed, hotel sheets and pillows, and fragrance.
- As brand leader, this person will must acutely understand the different customers and customer journeys and make use of analytical insights to guide how the brand is brought to market.
- As marketing leader, this person will oversee Marriott Bonvoy Boutiques digital destinations, including the online user experience design, working with external business partners.
- Research & Analysis: analyzing consumer insights and market/competitor trends to guide brand development;
- Marketing Strategy: delivering marketing and promotion strategy including multi-channel activation, messaging, and budget;
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