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Senior Director, Digital Marketing
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$200,000 - $300,000 a year
Full-time
- The C3 AI Platform supports the value chain in any industry with prebuilt, configurable, high-value AI applications for reliability, fraud detection, sensor network health, supply network optimization, energy management, anti-money laundering, and customer engagement.
- As a member of C3 AI's growing marketing team, the Senior Director, Digital Marketing will lead digital demand generation, developing digital initiatives in concert with sales and product leaders to help attract new customers, convert prospects, and engage key accounts.
- Experience using and managing B2B email marketing systems (e.g., Marketo, Pardot) and digital advertising platforms is also essential.
- Develop and implement a comprehensive digital marketing strategy including account-based marketing, email marketing, lead nurturing, retargeting, display advertising, paid search, SEO, and SEM to create and advance pipeline.
- Digital advertising (awareness and lead generation), paid search, SEO, SEM and more.
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