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Senior Analyst
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- This is a unique opportunity for motivated individuals to help drive innovation and thought leadership throughout a vibrant and dynamic organization.
- Work closely across the media planning and brand strategy teams to develop KPIs and reporting methodologies / approaches that match back to campaign and brand goals and to communicate that based on client needs.
- Communicate concise data points, trends, and measurement strategies to a broad audience - from development and technical experts to traditional brand managers.
- 20% KPI/Reporting & Dashboard/Visualization Development
- Proficiency in ad-serving, ad verification and site analytics platforms such as DCM, Innovid, Extreme Reach, IAS, Double Verify, Adobe Analytics and Google Analytics
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