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Product Marketing Manager
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- Upgrade is a fintech company that provides affordable and responsible credit, mobile banking, and payment products to everyday consumers.
- You will play a critical role in driving the success of our Home Improvement product, working closely with our Home Improvement sales organization, Product Management team, and other Upgrade Marketing team members.
- You'll translate business strategy into tactical plans and be able to execute them yourself.
- Own the transactional and lifecycle communication strategy for B2B and B2C customers, including onboarding materials and trigger-based notifications and journeys.
- Aggregate and analyze customer feedback and conduct research to identify trends and product gaps, and develop actionable solutions like collateral and training to enable Sales to handle competitor objections.
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