US Tech Solutions

Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County area. Paid Search Campaign management. Google Ads, Bing Ads, SA360 and Campaign Manager, Excel and Power Point. Paid Search subject matter expert. Proficiency in Google Ads, Bing Ads, SA360 and Campaign Manager

paid search specialist

Location: Irvine, CA - Remote Option - May require occasional travel if located outside of Los Angeles/Orange County area Top Skills, Experience and Education Required Bachelors degree in Marketing Business or related field
4+ years of experience in Paid Search Campaign management
Deeply versed in planning, buying, and optimizing in Search platforms
Proficiency in Google Ads, Bing Ads, SA360 and Campaign Manager, Excel and Power Point Job Description Clients Digital Media Optimization Team is looking for individual who will oversee the Paid search accounts managed by our agency partners . The Paid Search Specialist is a hands-on SEM expert that will be responsible for analyzing data and developing strategic optimizations and recommendations within Paid Search platforms . In this role, you use your expertise to help Client increase overall revenue and ROI of paid advertising. Primary Responsibilities Act as Paid Search subject matter expert by driving continued innovation and industry best practices for Client brands
Monitor and analyze campaign performance, provide insights and strategic recommendations based on campaign results
Perform ongoing paid keyword discovery, expansion and provide optimization opportunities
Monitor bid adjustments and optimal spend across different channels and keywords.
Prepare monthly reports, identify issues and provide insights and recommendations to enhance Paid Search tactics
Build and maintain strong external relationships with agency partners, vendors and internal cross functional teams
Stay current on industry updates, tools, trends and findings. Incorporate those learnings and new opportunities where possible. Essential Skills and Qualifications Deeply versed in planning, buying, and optimizing in Search platforms
Ability to prioritize high volume of work across all the business functions to focus on delivery and driving measurable impact Proficiency in Google Ads, Bing Ads, SA360 and Campaign Manager
Strong analytical skills with an ability to derive actionable insights from data.
Advanced Excel skills with ability to create pivot tables and perform v-lookups
Pharma or healthcare experience is a plus
Google Ads and SA360 certification
Intermediate knowledge of MS Office (Word, Excel and PowerPoint)
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