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Marketing Platform Manager
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- The Marketing Platform Manager role, with a focus on creating data-driven email campaigns, will use our Multi-Channel Marketing Platform (MCCM platform) and data to create compelling and effective campaigns.
- To exercise all capabilities of the platform and meet Marketing business goals, this position will play the role of system administrator, business analyst, technical implementation lead, and strategist.
- Developing strong relationships and communicating clearly across a wide range of partners and audiences to design, scope, optimize, implement and manage multi-channel marketing campaigns is also key.
- They will have a critical part to play in creating roadmaps for future releases, actively monitoring accuracy and performance, solving for current limitations, and contributing to overall digital marketing strategy.
- Channel marketing activities, including trade, channel and category management.
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