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Marketing Data Analyst
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$65,000 - $85,000 a year
Full-time
- The candidate should have expertise in utilizing tools such as Google Analytics (GA4), Google Looker Studio, Google Tag Manager (GTM), and Google Ads (AdWords), Meta Business/Ads, and Power BI among other marketing data sets to extract meaningful insights from various marketing channels.
- Leverage Google Looker Studio to create customized visual dashboards to offer accurate and concise reporting of trends, anomalies, areas for improvements, and other actionable insights
- Identify improvement and optimization areas, helping maximize the return on investment (ROI) for marketing efforts
- Analyze Google Ads (Adwords) campaigns to optimize performance and achieve key KPIs
- We are focused primarily on helping private-equity-backed, multi-location healthcare organizations growing inorganically through acquisitions transition their marketing departments from a support function to a growth driver in their organizations.
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