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Marketing Automation Specialist
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Full-time
- program to enhance the overall image of our Credit Union, achieve organization objectives and create operational efficiencies.
- Applies member and relationship information from Customer Relationship Management (CRM) system to target audiences, preferences and key data attributes to achieve campaign objectives.
- Manages agency and freelance designers to communicate create campaign deliverables.
- Monitors and measures campaign performance, refining tactics to ensure optimal effectiveness.
- Maintains a working knowledge of BSA laws/regulations applicable to area(s) of responsibility; complies with all BSA laws/regulations.
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