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Marketing Associate - CRM
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$88,000 a year
Full-time
- As a within the Ecommerce & DTC organization, you will be responsible for planning, evaluating and overseeing the execution of consumer relationship management (CRM) strategy and tactics, primarily through email but also potentially other CRM channels such as SMS, web push and more.
- You will work closely with the Senior CRM Manager to support Digital Merchandising, Creative, Global Brand and National Account teams to deliver campaigns that meet business objectives.
- Build and manage the CRM calendar, in collaboration with the Senior CRM Manager
- Align with Senior CRM Manager to define audience strategy for all campaigns
- Identify testing opportunities and coordinate with Senior CRM Manager to execute selected tests
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