The International SeaKeepers Society

Schedule: 40 hours a week working at SeaKeepers Headquarters, ability to work remotely as well on a set schedule.. Monitor search engine optimization (SEO), website, and social media analytics to optimize user experience and organize digital analytics reporting and dashboards.. Create digital advertisement materials, including the management of platforms such as Google Ads and implementation of tags via Google Tag Manager.. Assist in the creation of written materials such as press releases, articles, acknowledgement letters, etc; including engaging content for print and digital marketing channels; including collateral materials (such as media kits, brochures, flyers, one-pagers, posters, etc.). Proficiency in social media platforms, email marketing tools (Constant Contact, MailChimp), and content management.

marketing associate

Position: Marketing Associate (FULL TIME) Schedule: 40 hours a week working at SeaKeepers Headquarters, ability to work remotely as well on a set schedule. Direct Supervisor: Director of Marketing & Public Relations. Employment Description: Full-time position to assist in executing the marketing functions for the organization, with a focus on digital advertisements, monitoring analytics, increasing lead generation, and business development. Salary Range: $43K-$48K Responsibilities:<ul><li>Monitor search engine optimization (SEO), website, and social media analytics to optimize user experience and organize digital analytics reporting and dashboards.</li><li>Create digital advertisement materials, including the management of platforms such as Google Ads and implementation of tags via Google Tag Manager.</li><li>Assist in the creation and distribution of email newsletters, announcements, and campaigns while tracking email campaign performance and maintaining email lists and segmentation for targeted outreach.</li><li>Responsible for lead generation by building lists of prospects and attracting supporters through outreach, events, and partnerships.</li><li>Conduct market research and social listening to identify potential opportunities for growth within the program departments and industry-related sector.</li><li>Attend and represent organization at external events, including industry functions, annual events, seminars, and professional development workshops (online and in-person).</li><li>Interact with key stakeholders to represent at internal events, including faculty meetings, board events, information sessions and professional development workshops (online and in-person).</li><li>Use key performance indicators (KPIs) to evaluate the performance of marketing strategies and the turn on investment (ROI) of digital and traditional campaigns.</li><li>Assist in the creation of written materials such as press releases, articles, acknowledgement letters, etc; including engaging content for print and digital marketing channels; including collateral materials (such as media kits, brochures, flyers, one-pagers, posters, etc.), social media, PowerPoint presentations, email campaigns and other marketing materials as needed.</li></ul> Minimum Job/Education Requirements:<ul><li>Bachelor’s degree in advertising, marketing, communications, or a related field preferred.</li><li>Two years of relevant professional experience in online advertising experience.</li><li>Understanding of offline and online advertising performance metrics.</li><li>Basic knowledge of analytical performance applications (Google Analytics, Semrush, Hootsuite, and social media embedded insight tools). </li><li>Familiar with advertising platforms, like Google Ads and Google Tag Manager. </li><li>Proficiency in social media platforms, email marketing tools (Constant Contact, MailChimp), and content management. </li></ul> Knowledge, Skills & Abilities:<ul><li>Excellent writing skills with meticulous attention to detail and verbal communication skills. </li><li>Ability to work well in a team and communicate ideas clearly. </li><li>Ability to work independently and collaboratively in a team environment. </li><li>Understands basic analytical metrics, conversion funnel, digital campaign data, and A/B testing. </li></ul> Required to Apply: <ul><li>Cover Letter (directed to the hiring manager)</li><li>Portfolio (which can include website, marketing assets, copywriting skills, previous campaigns, etc)</li></ul> Industry: <ul><li>Non-profit Organizations</li></ul>

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