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Manager, Sr - Product & Brand Management
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- Develops business plans, feasibilities, roadmaps, reports, and other business intelligence for review by management, peers, and stakeholders across the organization to drive product development and marketing activities.
- Partners with corporate finance teams, production management, and other stakeholders to establish pricing relative to market trends and margin objectives.
- Partners with Finance to report on the actual ROI.Maintain product development priorities and roadmaps with management and cross-functional stakeholders.
- Defines and develops brand strategies for assigned product lines, applying customer insights, internal data, and market intelligence to build awareness and drive qualified leads.
- Performs strategic review activities related to brand strategy and product development.
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