The Boston Beer Company

Primary responsibility will be to lead retailer omni-channel goals and drive linkage to all of the brand, portfolio, insights and programs that Boston Beer has to offer in digital sales and performance marketing channels.. The role will collaborate cross-functionally with sales, commercial marketing, business insights, and IT partners to develop and lead Boston Beer’s omni-channel strategies and support programs to drive digital sales revenue.. This role is also responsible for the short and long term strategic initiatives around omni-channel development while also leading and educating sales co-workers to embrace and drive omni-channel sales.. What You'll Brew: Omni-Channel Account Leadership Partner with total sales teams and category management team to execute on account specific goals and activities including sharing expertise to help develop a best-in-class eCommerce marketplace experience and activities that maximizes sales potential.. Role will include inputs to scalable workflow for new item setup and item maintenance (total assortment/catalog lifecycle) Sell digital merchandising initiatives aligned with commercial priorities in an effort to bring the in store experience to life online at our largest retailers eCommerce Sales & Marketing Strategy Support development of the omni-channel initiatives to align with sales priorities and product innovations while tailoring appropriately to each retailer’s marketplace.

commerce

We are currently hiring a Manager, Connected Commerce - Retail, to work remotely. This evolved role of Manager, Connected Commerce – Retail will champion ecommerce enabled retailers in maximizing online sales channel growth for our Boston Beer total portfolio. Primary responsibility will be to lead retailer omni-channel goals and drive linkage to all of the brand, portfolio, insights and programs that Boston Beer has to offer in digital sales and performance marketing channels. The role will collaborate cross-functionally with sales, commercial marketing, business insights, and IT partners to develop and lead Boston Beer’s omni-channel strategies and support programs to drive digital sales revenue. This role is also responsible for the short and long term strategic initiatives around omni-channel development while also leading and educating sales co-workers to embrace and drive omni-channel sales. The individual will report to the Sr. Mgr, Connected Commerce as part of the Commercial Marketing team and work across the entire (retail) sales organization. The successful candidate must be able to demonstrate previous success in developing retail relationships and managing complex projects with multiple stakeholders across all levels of an organization. Ideally, they should understand the necessary steps required to launch/manage eCommerce sales workflow and be able lead all stakeholders through the process seamlessly.What You'll Brew: Omni-Channel Account Leadership Partner with total sales teams and category management team to execute on account specific goals and activities including sharing expertise to help develop a best-in-class eCommerce marketplace experience and activities that maximizes sales potential. For assigned ecommerce marketplace accounts, work to ensure Boston Beer assortment is accurately represented and managed on account eCommerce sites (“digital shelf management”) in areas of keywords, onsite search optimization, product images and taxonomy. Role will include inputs to scalable workflow for new item setup and item maintenance (total assortment/catalog lifecycle) Sell digital merchandising initiatives aligned with commercial priorities in an effort to bring the in store experience to life online at our largest retailers eCommerce Sales & Marketing Strategy Support development of the omni-channel initiatives to align with sales priorities and product innovations while tailoring appropriately to each retailer’s marketplace. Identify, explore and execute on emerging advertising and marketing opportunities with assigned accounts. Leverages market research, user input and data to understand shopper needs and to develop products and programs to leverage the omni-channel shopper Travel Expectations: 30%-40% to retailer and ecommerce/web service partner call pointsWhat Ingredients You'll Bring: Minimum Qualifications: 5+ years previous experience in retail on/off-premise sales strategy and account management Demonstrated ability to take the initiative to gather and use customer feedback to identify customer and market needs and challenges Demonstrated diligence and ability to manage top to top conversations and aggressive account commitments Excellent written and oral communication skills and must be able to communicate effectively across all levels of the organization Computer literacy including Microsoft Word, Excel and PowerPoint Demonstrated technical skills required for developing professional and effective presentations to manage enterprise level account conversations (continue to position Boston Beer as a though leader in digital commerce) EQ for high level of trust, incredible capacity and stretch to win in market Preferred Qualifications: Bachelor’s degree 2+ years eCommerce or digital acumen with a strong track record working in digital sales and promotional channels is preferred Level: 5In accordance with pay transparency laws the salary range for this role if hired is $81,600 – $130,000 annually based on location and the experience level of the candidate. In addition to base salary, this position is eligible for an annual discretionary bonus based on individual and company performance. Certain sales positions are also eligible for car allowance. Some Perks:Our people are our most important “ingredient.” We hire the best talent; and we reward, develop, and retain them too.In addition to generous healthcare on day one, stock purchase plan, 401k and more, Full Time Boston Beer Coworkers have the following perks available*: Tuition reimbursement Fertility/adoption support Free financial coaching Health & wellness program and discounts Professional development & training Free beer! *Talk to your recruiter about eligibilityBoston Beer Corporation is an equal opportunity employer and is committed to a diverse workforce. In order to help ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veteran’s Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants who wish to request accommodation in the job application process can contact jobs@bostonbeer.com for assistance.

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