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Manager Americas - Marketing Regional
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$70,900 - $168,400 a year
Full-time
- Baker Hughes is the leading energy technology company, who delivers across the energy value chain through our market-leading business segments.
- The Regional Marketing Manager – Americas for the Precision Sensors and Instrumentation (PSI) business is responsible for the regional marketing strategy and activities that address market needs in a profitable way across the Druck, Panametrics and Reuter Stokes brands for the Americas region.
- Utilizing available market intelligence on customer requirements, unmet needs, and market trends, develop and own the Americas regional marketing strategy for the three PSI businesses (Druck, Panametrics and Reuter Stokes).
- Partnering with the Commercial teams, the Product and Digital Marketing teams to develop marketing campaigns applicable for the needs of specific sub-regions, countries, vertical markets, customers, and channel partners encompassing areas of Marketing such as content localization, local content deployment channels, channel partner marketing, SEO/SEM, and tradeshows/events.
- Partnering with the PSI Product and Digital Marketing teams to ensure that regional marketing campaigns are effectively deployed to a wide target audience as is appropriate considering budget and bandwidth of team members.
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