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Industrial Marketing Brand Lead
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$75,000 a year
- Fast-growing Framingham-based advanced materials manufacturer of protective coatings is looking for outgoing and hardworking people to add to its team.
- Previously featured on ABC’s Shark Tank, DetraPel manufactures non-toxic, PFAS-free barrier coatings for industrial and consumer applications.
- The Industrial Marketing Brand Specialist position is a full-time, in-person position responsible for growing DetraPel’s Industrial Pillar, Impermea Materials through strategic marketing campaigns, optimizing digital advertising, and improving SEO. You will collaborate intimately with our core team of R&D, sales, and management to develop new market opportunities.
- SEO: Implement strategic content at least 8 times monthly to improve the positioning of the brand, and company leadership, as thought leaders in all brand verticals (paper, textile, etc.)
- Execute on roadmap using analytical tools to optimize performance and improve our websites and Google Search organic ranking and domain authority score to at least 50 within the first 9 months.
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