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Director of Performance Marketing
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- This role reports directly to the Director of Marketing Communications, Integrated Services, who reports to the Global Chief Marketing Officer.
- Ford is seeking a Director of Performance Marketing for Integrated Services who will be responsible for leading the end-to-end performance marketing strategy across the portfolio, driving a measurable journey from lead to acquisition to retention.
- Audience development, customer journey mapping and optimization
- Partner with agencies and external partners to enhance strategic marketing efforts to achieve business goals
- 10+ years in specializing in performance/growth marketing
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