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Director of Digital Experience
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$121,000 - $136,000
Full-time
- About the Division of Marketing & Communications The Division of Marketing & Communications (MarComm) aims to strengthen DUs strategic position locally, regionally, and nationally through data-driven and authentic storytelling across multiple channels with focused support on the university's value drivers: academics and research; enrollment and admissions, athletics, and advancement.
- Whether through public or media relations, digital strategies, social media, print, podcast, issues or crisis management, community relations or thought leadership and training, MarComm drives results through narratives that involve words, pictures, and design.
- Essential Functions Web & Front-End Digital Ecosystem Program & Team Lead Provides operational direction for the maintenance, optimization, enhancement, and ongoing optimization of DU's Drupal and WordPress content management systems.
- Forms close working partnership with IT counterparts to collaboratively provide strategic direction for the critical advancement and maintenance of the University's website, mobile apps, Chatbot and other end user digital platforms.
- Provides direction and strategic consultation for digital content (SEO, DAM, UI/UX, ADA compliance) to provide effective conversion funnels, landing pages and lending effectiveness to marketing efforts while also extending and expanding the reach of critical messages and differentiators.
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