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Director of Demand Generation Marketing - Virtual / Remote
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$140,000 - $180,000 a year
Full-time
Remote
- This role reports to the Chief Marketing Officer and will have one direct report, a Marketing Coordinator.
- Proven track record of 6+ years in marketing, with at least 3+ years of experience in demand generation at a B2B company
- Proficiency in digital marketing strategies, including SEO, PPC, lead scoring, nurture programs, list management, segmentation, and targeting
- In-depth knowledge of a marketing automation and CRM systems, preferably HubSpot and Salesforce
- Proficient in Google Analytics, Google Ads, paid social advertising platforms, SEM Rush, and other relevant performance marketing technologies
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