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Director, Market Research Insights - Litfulo
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Full-time
- Pfizer is seeking a Market Research Insights Director to lead insight support and advance insights-based decision-making for US & Global Litfulo.
- The MRI Insights Director will partner with US & Global brand teams and their leadership to shape strategy and power a world-class commercial engine, and to ensure the best HCP, patient, and customer experiences.
- Each Market Research Insights Director drives brand strategy for a Priority Brand, with accountability for ~4-5M in market research budget.
- The Market Research Insights Director is an integrated part of a US & Global Priority Brand/Pipeline team responsible for proactively identifying business questions and strategic needs, creating learning plans to address those questions, designing and managing multiple research initiatives, and driving business impact by delivering clear and actionable insights-based recommendations to US & Global Priority Brand teams and leadership.
- Champion and advocate for market research as a driver of business decision making.
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