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Digital Operations - Digital Marketing Specialist Digital Marketing Specialist
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Full-time
- You will serve as a dedicated point-of-contact for a cardiovascular or immunology brand working with the Director, Omnichannel.
- Candidates for this position should have experience in pharmaceutical DTC and HCP digital marketing, Agency management, Brand partnership and MLR approval processes.
- Serves as a dedicated point-of-contact for a brand, their digital and media agencies, ensuring seamless execution of omni-channel campaigns/tactics aligned to the brand strategy.
- Contribute DTC and HCP omni-channel engagement recommendations based upon customer insights and brand strategy
- Lead internal MLR review processes and work with external partners to ensure timely and accurate preparation of digital programs (e.g., CRM, third-party programs, media, websites, mobile, eMail, social media, SEO/SEM, IVA, Field-Trigger e-mails, etc.)
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