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Digital Operations - Digital Marketing Specialist
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- Job Description: As the Manager, Omni-channel Strategy, you will be responsible for the support of the strategic approach, execution details, and measurement of omni-channel marketing and media plans for a Client Hematology brand.
- This role requires extensive internal matrix collaboration (Production, Brand, Omni-Channel Capabilities, Business Insights & Analytics) and management of external partners such as digital and media agencies.
- Candidates for this position should have experience in DTC digital marketing within the Rx pharmaceutical category.
- Examples include and are not limited to CTV, OLV, Display, CRM, websites, eMail, Social Media, and Search Engine Marketing.
- Contribute DTC engagement recommendations based upon customer insights and brand strategy
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