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D3 Strategy Director
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Full-time
- The D3 team is a full-service creative agency that supports the PepsiCo Foods North America business, working on iconic brands like Lay’s, Doritos, Tostitos, Smartfood, Cap’n Crunch and Quaker (to name just a few!)
- The director will also partner across Pepsico Foods brand teams to shape brand strategy and positioning to drive consumer engagement and market share.
- The director will lead a team of strategists that cultivate insights and cultural trends to shape the creative thinking for the broader D3 team to drive award winning and breakthrough campaigns.
- Trend scouting to proactively catch trends early, briefing creative and social teams to continue moving at the speed of culture
- Partner with internal brand and customer insights teams to identify key consumer and shopper insights that inform creative work and accelerate brand growth and consumer engagement
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