Upvote
Downvote
Content Strategist
Share Job
- Suggest Revision
Full-time
- Summary CLIENT ASSOCIATION: Hematology/Oncology Pharmacy Association (HOPA) REPORTS TO: Director of CommunicationsDIRECT REPORTS: None STATUS: Exempt (Minimum 37.5 hours/week)GENERAL SUMMARY:The Content Strategist serves as the staff editor of the Association’s website and has primary responsibilities for planning, publishing, and maintaining all digital content to optimize the user experience and properly communicate the society messaging and brand.
- Edit content according to brand-communications guidelines, including tone, style, and voice; create or request graphics that are brand compliant.
- Assist with content migration from existing website to a new Content Management System (CMS); facilitate annual content audits by guiding content owners through the auditing process.
- Along with Digital Marketing Manager, analyze reports on digital campaign effectiveness in an effort to maximize results as well as monitor all press/blog/social media mentions including the use of Google Analytics or equivalent Web analytics software.
- Along with the Communications Director, develop digital communications objectives and align editorial calendar with strategic pillars and committee charges.
Active Job
Updated TodaySimilar Job
Relevance
Active