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Consumer Research Insights Manager
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Full-time
- AARP’s Policy, Research and International Affairs leads the development and communication of AARP’s public policies and, research and insights on the issues that matter to people 50-plus.
- The Consumer Insights Manager is responsible for conceptualizing, developing, and conducting primary and secondary research to generate valuable insights that shape departmental objectives.
- Working closely with management, they identify opportunities to streamline consumer insights processes and develop new procedures that align with the needs of the business unit/department.
- Additionally, the Consumer Insights Manager takes the lead and collaborates on developing a research agenda to address critical questions and provide key data that supports the Association's priorities.
- Determines methods to communicate research results and works closely with others to develop clear, impactful deliverables for stakeholders including data visualization and graphics.
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