Digital Counsel

Use social media, web, and email marketing channels strategically to build audiences, driving awareness, amplify engagement, and understanding of institutional missions, brand values, and big ideas, as well as conversation (i.e. email sign-up, membership sales, follows, etc). Collaborate with the Account Executive, Social Media Strategist, and Creative Director to develop and execute social media strategies to support exhibitions, events, artist commissions, editorial content that balances key messaging and promotional CTAs with compelling creative.. 2-4 years of experience in digital and social media/digital strategy for a museum, gallery, institution, or arts and culture agency. Select clients include Hyundai Artlab, Rockefeller Center, Harmony Korine’s EDGLRD, The Armory Show, Aspen Ideas: Climate, a partnership between the City of Miami Beach and the Aspen Institute, Crystal Bridges Museum of American Art, and the Art Dealers Association of America (ADAA).. We are the first official affiliate of Cultural Counsel, the “big tent” (Vanity Fair) communications firm that provides media strategy for the world’s top institutions, art organizations, and brands, including A24, Mellon Foundation, and Times Square Arts. Together, our sister companies bring an innate understanding of trends and cultural themes sharpened by decades of working in the art world.

community manager

Digital Counsel is on the lookout for a versatile and dynamic Community Manager, Copy & Strategy, who embodies a blend of creativity and strategic thinking. This role is crucial in amplifying our agency’s mission to produce compelling storytelling and build engaged digital communities, with a focus on promoting artists, cultural institutions, social initiatives, and brands we think are cool. As the linchpin of our digital narrative, this role demands a talent for crafting and refining editorial content across a variety of platforms, including social, websites, and email. You'll engage directly with global audiences and niche communities, fostering growth and interaction through thoughtful participation and innovative real-time interactions. This position is suited for a creative thinker with a sharp editorial eye, exceptional writing and editing skills, and a proven track record in managing digital and social media strategies within the arts and culture sector. The ideal candidate is detail-oriented, highly organized, and capable of thriving under tight deadlines in a collaborative, fast-paced environment. The Role Content Creation
Draft and edit appropriate and compelling editorial copy for use across client and company digital platforms, including but not limited to social media, web, and email marketing.
Assist with asset management, copy editing, and administrative tasks.
Occasionally engage in basic content production via templates and in-platform video/photo editing.
Oversee Digital Counsel’s website and biweekly newsletter
Act as the primary content manager of client and company websites, including updating CMS, quality control, and management of editorial and video uploads. Channel & Community Management
Actively own the management of social media channels, including publishing posts, engaging and growing digital communities through participation and conversation, and occasionally creating real-time content.
In collaboration with Account Executives and Social Media Strategist, support the execution of 30/60/90 day content calendars across platforms.
Use social media, web, and email marketing channels strategically to build audiences, driving awareness, amplify engagement, and understanding of institutional missions, brand values, and big ideas, as well as conversation (i.e. email sign-up, membership sales, follows, etc)
Monitor social channels, respond to questions/comments, and relay audience insights.
Develop and manage influencer strategies for art and culture clients.
Liaise with internal and external colleagues around optimizing organic and paid content.
Perform other marketing and social media responsibilities as directed. Strategy
Collaborate with the Account Executive, Social Media Strategist, and Creative Director to develop and execute social media strategies to support exhibitions, events, artist commissions, editorial content that balances key messaging and promotional CTAs with compelling creative.
Pitch creative ideas for organic campaigns, artist commissions, short-form and premium video, paid ads, editorial, and sponsored content.
Collaborate directly with artists, illustrators, external partners, and influencers to create and amplify campaigns.
Inform and develop the right TOV and community engagement across channels.
Regularly and actively participate in team meetings. Industry Trends
Keep abreast of industry trends, emerging technologies, and changes in social media algorithms to provide clients with the latest and most effective solutions.
Maintain awareness of global cultural calendar with an emphasis on major art world events. Requirements
Excellent writing and editing skills, with proven experience writing for social media and other digital marketing channels.
Extremely skilled copy editor.
2-4 years of experience in digital and social media/digital strategy for a museum, gallery, institution, or arts and culture agency
Advanced user familiarity with all leading social media platforms and social listening platforms.
Experience with influencer management.
Creative, detail-oriented, and highly organized with ability to meet daily deadlines.
Open to occasional on-site work to develop and capture content. General Job Details
The annual salary range is $60,000-90,000. Actual salaries may vary based on various factors, including but not limited to experience and performance. This is a full-time, exempt position. This position is a hybrid role, reporting three days per week into our headquarters in Lower Manhattan.This job posting may span more than one career level. In addition to base salary, this job is eligible to receive commissions and bonuses. Digital Counsel offers a range of benefits to US-based employees, including medical, dental, and vision insurance, 401K with employer match, generous time off, and parental leave. Company Overview Digital Counsel is a New York creative agency founded by experts in the fields of contemporary art and media. We provide advertising by artists. Our services encompass digital marketing strategy, content creation, including editorial and artist commissions, social media management, paid media advertising, and guerilla marketing. We also offer branding, website design, and full stack development. Select clients include Hyundai Artlab, Rockefeller Center, Harmony Korine’s EDGLRD, The Armory Show, Aspen Ideas: Climate, a partnership between the City of Miami Beach and the Aspen Institute, Crystal Bridges Museum of American Art, and the Art Dealers Association of America (ADAA). We are the first official affiliate of Cultural Counsel, the “big tent” (Vanity Fair) communications firm that provides media strategy for the world’s top institutions, art organizations, and brands, including A24, Mellon Foundation, and Times Square Arts. Together, our sister companies bring an innate understanding of trends and cultural themes sharpened by decades of working in the art world.

START NEW SEARCH