Upvote
Downvote
Brand Marketing Manager
Share Job
- Suggest Revision
$130,000 - $135,000
- We are searching for an energetic, analytical, collaborative, creative thinker with progressive experience across Brand and Trade Marketing and a passion for the wine industry to join our Brand Marketing team.
- You will be a key contributor to the development and implementation of an innovative, consumer-centric brand marketing strategy and support the execution of all programming and activations across all U.S. markets and channels.
- This includes brand plan development and execution, ongoing actionable business analytics, media campaigns, sponsorship and event activation, budget and invoicing, cross-functional team leadership, insight-led innovation strategy and development along with leading project management, integrated marketing communication, and retail/on premise point-of-sale development and execution.
- Leads marketing analysis efforts - Continuously monitors business and brand health performance using internal and external data resources (Nielsen, consumer insights, competitive analysis, business and category trends); effectively consolidates data into key implications for the business and provides recommended actions when necessary
- Supports in the development of consumer target, brand positioning, brand architecture, creative and media planning in partnership with the Brand Director
Active Job
Updated TodaySimilar Job
Relevance
Active