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Associate Manager, Global Digital & Brand Marketing
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- This role focuses on enhancing brand engagement, driving traffic, and boosting conversion rates to amplify global brand awareness and expand reach to influence current and prospective customers.
- Create compelling and engaging branded content with our global markets to activate locally tailored content for various platforms and audiences (email, social media, portals, messaging, and web)
- Oversee accessibility and management of campaign assets in Digital Asset Management Platform
- Ensure adherence to internal governance and best practices for global teams' email marketing and messaging campaigns and programs within Marketo and Yellow.ai
- Collaborate with global teams and agency partners to create dynamic, branded content solutions, i.e., landing pages, campaign pages or forms, and messages
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