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Associate Director, Patient Marketing CRM & Performance Marketing
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$195,200 a year
Full-time
- If you share our vision and want to work with the most dedicated people in the biopharma industry, come to Insmed to accelerate your career.
- That’s why we were named the No. 1 company to work for in the biopharma industry in Science’s Top Employers Survey for three years in a row.
- The Associate Director, Patient Marketing will be a key member of the Brand team for Insmed’s in-line rare disease respiratory product and will be responsible for the development and execution of strategies and tactics to ensure we continuously meet patient needs and drive brand objectives.
- Support the planning, execution and optimization of: CRM and Patient Support programs (multi-channel) and Performance marketing campaigns across channels, such as point of care, SEM, lead gen, display advertising and paid social media
- Utilize data-driven insights and patient feedback to continuously refine marketing strategies, optimize campaign performance, enhance the patient experience and maximize ROI.
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