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Associate Director, Media Planning
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- As an Associate Director, Media Planning you are an important part of creating the most appropriate media plans for your client to achieve their business goals.
- The Associate Director, Media Planning should be able to work independently once given project parameters, goals, and budgets to develop a sound recommendation with a clear rationale.
- The Associate Director, Media Planning will oversee Media Planners and ensure processes are being followed and all client media buys are delivered.
- Responsible for key checkpoints in all clients reporting to them: Media Brief, Research/Audience Analysis; Measurement Strategy, and Channel Strategy and supporting in the communication with tactical plan transition with the Activation team.
- Work collaboratively with team members to develop and manage media plans for Digital (display, mobile, social, video, gaming, search) or traditional channels
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