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Associate Director, Analytics
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- The Associate Director, Marketing Analytics and Data Consulting, is responsible for helping to leading, developing and managing some aspects of Client Analytics, back office analytics and decision modeling.
- The Associate Director will work with a variety of tools and data sources and partner with various stakeholders to continuously evolve the data inputs needed, the metrics used to measure the effectiveness and ROI of activity across all campaign types and activity.
- Partner with internal and external stakeholders to develop client tools and services such as dashboard development, decision aids and business case analysis to support programs, creative and recommended solutions.
- Experience working for a Media/Advertising agency is STRONGLY PREFERRED
- Preferred: Experience with statistical modeling software (GAUSS, MATLAB, R, SAS, SPSS) and enterprise business intelligence tools such as Tableau
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