Power Stop LLC

As a Retail Platform Marketing Manager at PowerStop, you will be responsible for developing and executing data-driven marketing strategies to drive growth, increase brand visibility, and maximize ROI across leading retail and automotive platforms, including Amazon, Walmart, AutoZone and others.. You will work closely with cross-functional teams to drive online and offline marketing initiatives while staying up to date with Industry trends and technological advancements.. Use data analytics to track customer interactions and behaviors, conversion rates and ROI and translate data insights into actionable recommendations for optimization.. In-depth knowledge of digital marketing channels, including social media advertising, search engine optimization (SEO) and email marketing.. Proficiency with analytics tools such as Amazon Marketing Services, Walmart Connect, Google Analytics, Tableau and data-driven decision making.

marketing manager

Job Type Full-time Description Power Stop stands out as the pioneering force within the automotive aftermarket brake sector. Being part of PowerStop's team entails becoming a member of a company that is reshaping the industry's landscape. Join us and become an integral part ofa brand that is undergoing remarkable expansion, where you can confidently expect to have the opportunity to contribute significantly to our team's success. We are continually in search of enthusiastic and achievement-driven individuals who possess the drive and enthusiasm to aid us in achieving our goals. Moreover, we highly value candidates who share a passion for automobiles and a willingness to grasp the industry. As a Retail Platform Marketing Manager at PowerStop, you will be responsible for developing and executing data-driven marketing strategies to drive growth, increase brand visibility, and maximize ROI across leading retail and automotive platforms, including Amazon, Walmart, AutoZone and others. You will work closely with cross-functional teams to drive online and offline marketing initiatives while staying up to date with Industry trends and technological advancements. Essential Duties and Key Behaviors: Develop and implement comprehensive performance marketing strategies for retail and automotive platforms, tailored to the PowerStop brand portfolio to achieve business objectives. Conduct thorough campaign and keyword research and competitive analysis to identify growth opportunities and maximize ROAS. Set, track, analyze and report on KPI's to provide insights and recommendations for continuous growth. Manage the retail performance marketing budget, allocate resources effectively, and ensure ROI targets are met or exceeded. Manage and optimize digital advertising campaigns within and across various retail online platforms. Work with cross-functional teams to identify additional growth levers to maximize revenue potential (content, assortment, pricing, promotions, etc.) Implement technologies and tools that enable seamless data sharing and communications between different channels. Foster collaboration and communication among teams to deliver a cohesive customer experience, also lending perspective and expertise for broader marketing initiatives and performance marketing opportunities Use data analytics to track customer interactions and behaviors, conversion rates and ROI and translate data insights into actionable recommendations for optimization. Other duties as assigned. Key Behaviors: Model PowerStop's core values and behaviors as outlined in the Mission Statement Safety First - Do The Right Thing - Win as a Team - Focus on the Customer - Act with Urgency - Drive Results Represent PowerStop in a professional manner. Always follow all company Environmental and Safety policies and procedures. Treat everyone with respect and dignity, valuing diverse perspective and experiences. Encourage and support growth and development and foster a culture of continuous learning and improvement. Act with honesty, transparency, and ethical behavior in all dealings and maintain the highest standards of integrity. Requirements <ul><li>Bachelor's degree in Marketing, Business or equivalent</li><li>5+ years of proven experience as a Performance Marketing Manager in automotive or similar high frequency high SKU count industry</li><li>Proven results with retail performance marketing initiatives on Amazon and other retail media platforms</li><li>In-depth knowledge of digital marketing channels, including social media advertising, search engine optimization (SEO) and email marketing.</li><li>Experience scaling and managing complex product catalogs (+10K SKUs) and multiple brands.</li><li>Experience managing monthly marketing budgets in excess of $1M per month</li><li>Proficiency with analytics tools such as Amazon Marketing Services, Walmart Connect, Google Analytics, Tableau and data-driven decision making.</li><li>Must possess excellent written and verbal communication and interpersonal relationship skills to collaborate with diverse teams.</li><li>Strong project management and communication skills</li><li>Ability to adapt to a fast-paced, ever-changing environment.</li><li>Strong organizational skills with high attention to detail.</li><li>Automotive industry experience or a passion for automobiles, a plus</li><li>Strong analytical and problem-solving skills, with proficiency in data analysis.</li></ul>

START NEW SEARCH