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Brand Director
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- The Genius Brand creates and markets premium supplements in the Vitamins, Minerals and Supplements category.
- Based on the evolution of our business, we are looking to add an experienced Brand Director to our team.
- The Brand Director position is a critical leadership role at The Genius Brand with P&L responsibility and leadership of the marketing function including marketing strategies, annual plans, consumer insights driven innovation, brand communications, go-to-market activation, media, brand equity, and design for omnichannel.
- The Brand Director is a broad business leader effectively leading the cross-functional team and influencing the broader organization towards meeting or exceeding operational objectives.
- Develop annual brand plans that translate business and category insights into a brand vision, Objectives, Goals, Strategies, and Metrics.
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