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The Marketing Manager will partner with cross-functional partners (Medical, Regulatory, Legal, MABI, Digital Lab, CE, Legal, OEC) to identify consumer insights and opportunities and develop messaging and tactics to address challenges.
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A 6-month previous co-op or internship experience – previous Consumer Packaged Goods (CPG), data analytics, digital marketing, or marketing-related field. Develop strong Retailer, Category and Shopper analytical and insights skills by working with a variety of data sources, including IRI, Nielsen, POS, and Shopper/Panel.
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As a Consumer Insight Supervisor/Manager, your primary responsibilities will be to lead the Consumer Behavior Research Part that facilitates focus group sessions, customer insights, new product competitiveness and market surveillance.
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Work with internal and external cross-functional groups (Legal, Regulatory, Medical, Project Management, Sales Training, Consumer Marketing, Market Analytics and Business Insights) and external (Ad Agency, Digital Agency) to insure integration and consistency of professional business strategies and regulatory compliance of promotional materials.
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Initiate and manage market research projects to deliver powerful consumer and shopper insights to facilitate continued brand growth. Creating and reading data analysis, together with consumer and category insights to identify new opportunities.
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1-2 years of pharmaceutical marketing insights experience with significant expertise with Physician and Consumer stakeholders. Align insights with other partners, that when integrated with HCP and Consumer insights, positively impacts decision making.
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OR High School/GED and at least 7 years of experience in promotions, marketing, retail, analytics, pricing, consumer packaged goods, consumer research, insights, vendor collaboration, inventory, category management and/or business analysis.
$188,700 a yearFull-timeExpandUpdated Yesterday - UpvoteDownvoteShare Job
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Reporting to the Director of Consumer Insights the Senior User Researcher will lead research projects from beginning to end and be responsible for helping define and drive the future of our products.
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BrainWorks practice areas include the following: Accounting & Finance; Accounting & Finance Interim; Analytics, Data Science & Data Governance; Commodities Technology & Trading; Consumer Products; CRM & Direct Marketing; Cybersecurity; Ecommerce & Digital Marketing; Human Resources; IT & Data Engineering; Market Research & Consumer Insights; Operations & Supply Chain; Private Equity & Portfolio Company Leadership; and Sales.
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Drive digital transformation in partnership with division digital marketing function department to deliver on contemporary brand experiences that are measurable and garner consumer insights depth.
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Experience in CPG, product testing, or consumer insights a plus. Existing, high-level relationships with top product or consumer insights network is a nice to have. As one of the largest product and consumer insights companies in the U.S., Curion has built a reputation for excellence and trust among the world’s leading consumer brands.
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You will be a key member of the Marketing team and will be hands-on in conducting market research and analysis, delivering industry insights to the organization, product trend information, and customer and consumer insights to drive enhanced strategy and decision making.
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As a Senior Brand Manager, you will manage the marketing responsibility and work in a collaborative environment to drive consumer demand for the waste bags category, develop and launch marking plans, and analyze performance data and consumer insights to drive strong business results for the brand.
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Bachelor’s degree and at least 1 year of experience in promotions, marketing, retail, analytics, pricing, consumer packaged goods, insights, vendor collaboration, consumer research, inventory, category management and/or business analysis OR High school / GED and at least 4 years of experience in promotions, marketing, retail, analytics, pricing, consumer packaged goods, insights, vendor collaboration, consumer research, inventory, category management and/or business analysis.
$122,200 a yearFull-timeExpandUpdated Yesterday - UpvoteDownvoteShare Job
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8+ years of experience in Consumer Financial Services / Banking, Risk / Compliance Management, Business Analysis, Project Management, Agile, Lean / Six Sigma, Quantitative, Computer Science, Management Science, or related.
$174,200 a yearFull-timeExpandUpdated Yesterday
consumer insights jobs in Lake Forest, IL
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